company

Senior Media Planner/Media Planner

Job Responsibilities

  • Plan and execute media campaigns on digital platforms like Apple, Google, Meta, Linkedin, and Twitter.
  • Optimize media budgets to ensure the best value and results for clients.
  • Participate in integrated traditional and digital advertising campaigns, coordinating materials, bookings, post-campaign reporting, and evaluation, as well as handling monthly billing.
  • Prepare customized reports for clients to showcase campaign performance and insights.
  • Develop creative and insightful strategies to meet client objectives and ensure the successful execution of campaigns.
  • Monitor and analyze clients' campaign performance, providing regular reporting and valuable insights.
  • Act as the primary point of contact for assigned clients, building and maintaining strong relationships with them.
  • Demonstrate a strong business sense in maintaining excellent relations with existing clients and exploring opportunities to scale up their advertising budgets.
  • Perform ad-hoc tasks as assigned by the supervisor

Job Requirements

  • Bachelor's degree in any discipline.
  • Practical experience in digital or social media platforms, with agency background experience preferred.
  • Proficiency in using Google Tag Manager (GTM) and Google Analytics (GA).
  • Experience in Account Management is a plus.
  • Understanding of market trends and best practices in digital and new media channels.
  • Strong attention to detail and comfort working with numbers.
  • Passionate about media and digital advertising.
  • Excellent team player with good interpersonal skills.
  • Proficiency in both written and spoken English and Chinese.