Job Responsibilities
- Market research: Conduct research to identify target markets, competitors, and trends. Analyse data to support strategies.
- Lead generation: Identify and qualify leads for business opportunities. Research potential clients, collect contact information, and organise databases.
- Content creation: Develop marketing materials like blog posts, social media content, and presentations. Create engaging content aligned with the company's brand and audience.
- Campaign support: Assist in executing and tracking marketing campaigns. Coordinate with the team, manage schedules, and prepare reports.
- Business analysis: Analyse data, market trends, and customer feedback. Identify growth opportunities and contribute to business strategies.
- Relationship building: Support the development team in building and maintaining client relationships. Organise meetings and follow up on opportunities.
- Market intelligence: Stay updated on industry news, competition, and trends. Provide insights to inform decision-making.
Job Requirements
- Marketing knowledge: Familiarity with marketing principles, research, and digital channels.
- Analytical skills: Gather and analyse data, interpret insights, and use tools like Excel or Google Analytics.
- Communication skills: Clear written and verbal communication, content creation, and professionalism.
- Research skills: Conduct market research, competitor analysis, and trend analysis.
- Organisational skills: Manage tasks, meet deadlines, and pay attention to detail.
- Relationship building: Interpersonal skills, collaboration, and teamwork. 7. Adaptability: Willingness to learn, openness to new ideas and technologies.