directory-icon

Marketing Executive

Job Responsibilities

  • Develop the team in designing, creating and delivering digital marketing strategies to achieve business objectives
  • Oversee all digital marketing content and social media activities for in-game, download platform, game media, Facebook and other social media platform to increase engagement
  • Implement SEO & SEM initiatives to generate traffic, drive the performance of campaigns and to enhance the game awareness;
  • Perform data and traffic strategic analysis and provide insights and strategic action plan to optimize effectiveness (KPIs and ROI)
  • Monitor digital marketing budget and digital marketing assets
  • To undertake ad-hoc duties and special projects as assigned

Job Requirements

  • Degree holder of Marketing, Advertising, Business Management, e-Commerce or related disciplines
  • Preferable experiences on digital performance; preferably from entertainment or marketing agency background
  • Familiar with digital marketing and analytical tools
  • Can work independently with a strong passion for achievement and willing to work under tight timeline and pressure
  • Highly motivated, creative, analytical and responsible
  • Passionate in game industry
  • Good verbal and written communication skills in English and Chinese (Mandarin and Cantonese)
  • Applicants with less experience will be considered for junior position.