Job Responsibilities
- Plan and execute media campaigns on digital platforms like Apple, Google, Meta, Linkedin, and Twitter.
- Optimize media budgets to ensure the best value and results for clients.
- Participate in integrated traditional and digital advertising campaigns, coordinating materials, bookings, post-campaign reporting, and evaluation, as well as handling monthly billing.
- Prepare customized reports for clients to showcase campaign performance and insights.
- Develop creative and insightful strategies to meet client objectives and ensure the successful execution of campaigns.
- Monitor and analyze clients' campaign performance, providing regular reporting and valuable insights.
- Act as the primary point of contact for assigned clients, building and maintaining strong relationships with them.
- Demonstrate a strong business sense in maintaining excellent relations with existing clients and exploring opportunities to scale up their advertising budgets.
- Perform ad-hoc tasks as assigned by the supervisor
Job Requirements
- Bachelor's degree in any discipline.
- Practical experience in digital or social media platforms, with agency background experience preferred.
- Proficiency in using Google Tag Manager (GTM) and Google Analytics (GA).
- Experience in Account Management is a plus.
- Understanding of market trends and best practices in digital and new media channels.
- Strong attention to detail and comfort working with numbers.
- Passionate about media and digital advertising.
- Excellent team player with good interpersonal skills.
- Proficiency in both written and spoken English and Chinese.