Content and Engagement Assistant

Company Introduction

Uni Dream (Uni-D) is a pioneering education technology startup dedicated to empowering Asia-based students to discover, progress, and achieve their academic and career goals. By combining personalized guidance, expert insights, and innovative tools - including our newly launched AI Counselor - Uni-D helps students navigate their unique educational journeys with confidence and success.

Job Function

Business Operation

Job Description

1. Platform Content Enhancement:

• Create and curate engaging content for the Uni-D Platform, including articles, resources, and student-focused materials.
• Generate ideas to enrich platform offerings based on research and user needs.

2. Social Media Management:

• Develop and schedule posts to boost Uni-D’s social media reach and engagement.
• Brainstorm creative campaigns tailored to students, parents, and educators.
• Monitor trends and analyze performance to optimize strategies.

3. Research and Analysis:

• Research university admissions trends to inform content and marketing strategies.
• Analyze competitors’ content and social media strategies for opportunities.

4. Marketing Support:

• Assist in organizing and promoting events and workshops.
• Support in creating newsletters and promotional materials.

5. General Support:

• Provide operational support for ongoing projects as needed.

Work Mode

Part-time

Work Location

Science Park (Pak Shek Kok)

Preferred Academic Disciplines

Business & Management, Education, Media and Communication

Preferred Skills and Knowledge

• Strong writing and editing skills to create engaging content for the platform and social media.
• Familiarity with social media platforms, including Instagram, Facebook, WeChat, and LinkedIn.
• Ability to conduct market and competitor research to inform strategies.
• Basic data interpretation skills for social media performance.
• Proactive mindset to propose innovative ideas for content and engagement strategies.
• Attention to detail to ensure accuracy and quality in all content and communications.
• Basic design skills, familiar with tools like Canva, to create visual content for social media and marketing materials.
• Ability to manage multiple tasks and meet deadlines.
• Proficiency in English and Chinese (both verbal and written).